ConceptD

Influencer Marketing

Objective:
To drive more traffic to ConceptD’s Instagram and increase engagement.

Approach:

1.) Established relationships with new digital creators based on:

• Instagram engagement rate.

• YouTube engagement rate.

• Alignment with ConceptD’s brand values.

2.) Executed collaborations with digital creations such as

• Co-hosted giveaways.

• Instagram takeovers.

• Product features in tutorials.

Results:
A steady increase in engagement and follower growth rates.